Sony Corp (ADR) Aiming To Take Industry By Storm With Xperia Z5

Sony has announced its upcoming smartphone, which we believe is the Xperia Z5, at next week’s IFA 2015. The smartphone is likely to challenge the likes of Apple’s iPhone 6s and other flagships







Apple Inc. (NASDAQ:AAPL) has officially rolled out the media invites for its iPhone event, scheduled to be held at the Bill Graham Civic Auditorium in San Francisco September 9. With much talk focused on what Apple will bring to the table at the event, Sony Corp (ADR)(NYSE:SNE) meanwhile is attempting to bring it’s A game to the smartphone front with its Xperia Z5.



Recently leaked press renders have revealed what the device looks like and given us a fair amount of insight into what features the device will incorporate. Sony’s Xperia Z4 faced the wrath of critics as it was not only a marginal upgrade over its predecessor, but it was prone to overheating problems. The company now aims to overcome the previous issues by bringing a major upgrade to the Xperia Z4, thereby aiming to take on the likes of Apple’s iPhone and other flagships in the industry.

Sony’s Xperia Z5 will feature a massive 23MP rear camera, which is likely to incorporate the same fast hybrid auto system unleashed by the tech giant through its Xperia M5. The leaked images showcase the device supporting a similar design as its predecessor, however, that won’t detract users if the company fixes the problems which engulfed the previous model.


The Xperia Z5 is expected to support a 5.2-inch display, but we are still uncertain whether it will provide a resolution of 1080 x 1920 pixels, or 1440 x 2560 pixels. The company was predicted to ditch the Snapdragon 810, but reports have indicated the company will continue using it to power the Xperia Z5; together with 3-4GB RAM. Sony is tipped to provide three different color options this time around.

The device will go up against directly with Apple’s iPhone 6s, which will be released within a week after Xperia Z5 debuts. We believe the Cupertino giant will topple all before it this time around and Sony’s high-end smartphone will prove to be nothing more than a bump along the way. We will be reviewing how the Xperia Z5 fares up against the other flagships in the industry after it hits shelves in the coming weeks.