Saturday, September 5, 2015

Microsoft Corporation Xbox One Cannot Handle Competition As July 2015 Sales Data Revealed


Sony Corp.’s PlayStation 4 has increased its already substantial lead in the console wars



Sony Corp.’s (NYSE:SNE) PlayStation 4 has been the undisputed winner of this generation so far with the console offering the best value to gamers and being centered around gaming. Rival systems such as Microsoft Corporation’s (NASDAQ:MSFT) Xbox One and Nintendo Co. Ltd.’s (OTCMKTS:NTDOY) Wii U have been coming in at a distant second and third respectively.

This is surprising, especially considering the fact that Xbox One has all the big exclusives like Square Enix Holdings Co Ltd.’s (OTCMKTS:SQNXF) Rise of the Tomb Raider, 343 Industries’ Halo 5 and Turn 10 studios’ Forza Motorsport 6 all coming in the third and fourth quarter of 2015. On the other hand, the PlayStation 4 does not have any major first part exclusives coming in 2015 while Guerrilla Games’ Horizon Zero Dawn and Naughty Dog’s Uncharted 4: A Thief’s End being the only highlights of next year.

Despite all of this and also considering the fact that Microsoft has big exclusives in the pipeline for next year, it is surprising to see the PlayStation 4 still increasing its lead in total lifetime sales compared to rival consoles. According to sales data released by VGChartz, the PlayStation 4 has sold over 650,000 units in the month of July 2015, bringing the total lifetime sales of the console from Sony to 24.77 million units sold worldwide. The console has increased its already substantial lead in the console wars with the Xbox One coming in at second place, selling 314,867 units in the month, which brings the total sales of the console to 13.56 units sold worldwide. The third place obviously goes to the Wii U, which has crossed the 10 million units sold mark this month with 152,053 units in the month, bringing the total lifetime sales of the device to 10.13 million units sold worldwide. According to the data, when compared with the same month of the previous year, i.e. September 2014, PlayStation 4 and Xbox One have increased their monthly sales with an increase of 69,513 units and 85,680 units, respectively. In the case of the Wii U, the sales are down in comparison by 66,493 units. This is surprising especially when you consider the fact that the Wii U beat the PlayStation 4 and the Xbox One to the market by a whole year (the Wii U launched in November 2012 and the Xbox One and PlayStation 4 launched in November 2013).


What this shows is that the PlayStation 4 is going to sell more and more units even though it does not have any worthy exclusives for the year. The initial backfiring of the DRM policies by Microsoft cost ita lot of credibility and while it is working very hard to build up again, it will take a long time to bring sales back on track against the reigning champion.

What are your thoughts on the matter? Do sales matter when it comes to defining the champion of this console generation? Let us know in the comments below!

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